With an ever-increasing number of smartphone users in India, millennials are constantly searching for connectivity to make everyday choices what to watch, where to travel next, how to learn a new skill, etc. A breakthrough was necessary.”Īnish Mulani, India CEO, Popshot, exclaimed his excitement on the launch of the app in India, “Today, we live in an extremely fast-paced world where consumers are always on-the-go and looking for digital content or solutions to enhance their daily social experiences at the tap of a button. We also want to make the digital genuinely social, removing the technical constraints that prevent people from sharing in a meaningful way. We want the digital world to live up to its original promise, granting people the ability to mine the web’s rich seams of information and entertainment and capture its wealth. But, more importantly, we think the future of the Web is through our smartphones. On the launch of the app, Marc Miance, CEO, Popshot, commented, “We say ‘Save the Web’ because first of all, Popshot literally does that. Lastly, the Friends section is a place where content shared or received from friends resides in an effectively indexed manner and is ready to be accessed through smart search around a contact’s name, website, and keywords. What’s more, is that all this content is inside the app, without occupying memory in the phone gallery, allowing users to save as many Popshots as they like. This ensures users don’t lose track of their pages or progress when browsing online. and gain direct instant access to them through the interactive screenshots deep linking feature. In the Personal section, users can access all their saved Popshots such as the most frequented webpages, favourite product shots, videos, interesting content pages, etc. The Explore is the primary landing page, where users can not only browse, but also create customisable Popshots to share with their contacts or save it for themselves. To maximise engagement, the user interface has been designed across 3 key in-app tabs of Friends | Personal | Explore.
To India’s trend in capturing and sharing screenshots, Popshot consumes significantly less storage by replacing boring static full resolution screengrabs with compressed interactive screenshots.ĭeveloped as a lite and faster alternative to traditional browsers, Popshot introduces users the ability to customise their own digital playground for instant access to saved and new content, encouraging a whole new movement for users to live in the now. Understanding India’s vast low-end phone market, Popshot has been designed as a lite app, accessible on over 10,0000 phone models with a minimum specification requirement of 1GB of RAM and above. It aims at improving personalisation and discoverability of content for the ever-growing digital community through a host of smart & interactive features.Ĭustomised for India, Popshot promises to introduce a new benchmark to the browsing experience especially when browsers on smartphones have seen no significant innovation since its inception.
Popshot is now available to Android and iOS users worldwide.
Unlike traditional browsers, Popshot has been designed to accelerate exploring through data-saving capabilities, offering users the best in-browsing experience. This browser promises to redefine the users’ digital capabilities in exploring, bookmarking and sharing content by making it more visual, organised and direct. Popshot is a smart application that changes the way people explore, share, and save the web through a first-of-its-kind interactive screenshot feature. New Delhi: Popshot, the world’s first ever interactive browser (download using this link) built for smartphones, has been launched in India.